1. Audit your website
  2. Keep it Simple. The more complex your design, the less  visitors perceived it as beautiful.
  3. Avoid Carousels, Sliders, Tabs and Accordions. 
  4. Direct Attention with Visual Cues. 
  5. Avoid Stock Photos
  6. Use a descriptive, keyphrase-focused headline high on the homepage
  7. Show one thing at a time Visitors don’t like clutter. 
  8. Beware of “false bottoms” 
  9. Make sure the website passes the 5-second test
  10. Improves your product and blog categorization
  11. Make sure the user can find your contact info
  12. Direct visitors to your social media
  13. Make sure your website has no technical errors
  14. Increase the loading speed of your pages
  15. Build trust with a detailed ‘About’ page
  16. Keep the navigation simple
  17. Use web-safe fonts that are easy to read
  18. Optimize your website for mobile devices
  19. Use high-quality images and videos
  20. Make Text Legible. This is one of the most common problems with mobile sites. 
  21. Adjust Colors If your colors do not have a high enough level of contrast, this will make your site difficult to read on any device, but the difficulty will increase with a smaller screen.
  22. Avoid Pop-Ups You may have experienced the frustration of pop-ups and interstitial ads on your mobile device before. 
  23. Check in With Google Search Console
  24. Make it easy to find. You need a simple domain name that describes your business. 
  25. Keep your pages uncluttered.
  26. Keep key content above the fold
  27. Make website easy to read by  using breaking up. 
  28. Highlight important content
  29. Add “back to top” buttons
  30. Select a color scheme Choose a color scheme and use it consistently across your site.
  31. Consider the visual hierarchy Place the most important content at the top in an accessible location. 
  32. Give every page one goal Try to design each webpage on your site with a clear goal in mind.
  33. Choose the right layout for each page
  34. Include a site map
  35. Fix all 404 errors
  36. Use white space.
  37. Use attractive calls to action.
  38. Segment key information with bullet points.
  39. Generate high-quality content
  40. Eliminate distractions
  41. Integrate social proof
  42. Be relatable Including information about your team can help humanize your operations to your users. 
  43. Replace “I”/ “we” with “you” This simple copywriting tip can improve content engagement almost instantly.
  44. Compress images to make your website loads faster
  45. Use photographs of real people
  46. Remove Unnecessary Content Believe it or not, a massive amount of content is not always better. 
  47. Have a Blog
  48. Simplify conversion forms, add specifics, drop in “click triggers”
  49. Fix Bad Grammar/Typos
  50. Prioritize Scrolling over Clicks Improve web design to feature longer pages containing 3-5 sections. 
  51. Fewer Choices – Better Conversion
  52. Keep Language Simple
  53. Make It Easy to Contact You
  54. Include a FAQ
  55. Review Your Web Design Regularly
  56. Look at your keyword rankings. 
  57. Keep your site’s content fresh
  58. Only use original content
  59. Page headings should act as a road map 
  60. Use contrasting colors to draw attention to your CTAs
  61. Make Your Navigation Logical
  62. Use high-quality hosting